• Hershey Office
    (717) 533 6222
  • Lebanon Office
    (717) 279 6222

The Importance of Social Media in Real Estate

social media text stacked on top of each other with a thumbs up likeSocial media has grown and evolved into a medium businesses rely on to share their products and engage their customers. In a new day of marketing, one is just as important as the other. As a consumer, I feel a far greater connection with businesses I’m able to interact with, rather than just being a number among many. We’ve all shared the frustration of trying to resolve a problem, contacting a business, and having to jump through multiple voice-mail hoops just to reach a live person.

The good news is that many businesses make it easy to interact with them socially. I once made a generic tweet about a problem with Verizon FIOS, and within seconds, Verizon responded to me on Twitter. Amazing!

At Brownstone Real Estate you will always get a “live” person when you call during our business hours. We believe in that personal contact. But we know it isn’t possible to staff our offices 24/7, which is why we make an effort to share socially as well. Not only our listings – which you’ll find on Facebook, Twitter, Pinterest and Google+ -- but our philosophy too. We’re a family-run business and a local company, proud of those grass root ties. What better way to learn about a business than through its social hangouts? Stop by to join in our discussions or see what we’re sharing at any of the links below. Best of all, there are no voice-mail hoops to navigate!

Twitter (@BrownstoneRECo)

And if you’re considering selling your home – fantastic! – it’s what we do best! You can rest assured we’ll spread the word. Not only through traditional means, but we’ll give your home the “social media treatment.” At Brownstone Real Estate, we place such a high value on social media and online technology, we even provide in-house training for our agents on Facebook, Twitter, Pinterest, Google+, blogging and website development. Drop by and visit any of our “hangouts.” We’re always delighted to connect and share!

Candy Ortenzio
Executive Administrator
Brownstone Real Estate Co.