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Brownstone Real Estate Company's Blog

Seller Tips: How to Choose a Listing Agent

real estate agent meeting with coupleIn recent years Brownstone Real Estate Company has led our market area in listings sold by a rather large margin. As the co-owner of Brownstone, this statistic gives me a sense of pride. When sellers put what is probably their largest investment in our hands we undertake a huge responsibility. It is our job to properly market the home and give good, solid, advice to the seller.

So, what advice could I give a seller when they are trying to choose a company and an individual agent to represent them? Here are some of my thoughts.

Bernie Readinger's Story on PennLive

Bernie Readinger on bicycle overlooking oceanOur agent, Bernie Readinger, has an amazing story. Yes, he sells real estate, as one of the sales professionals in our Hershey office, but that’s only part of who Bernie is. If you read his bio on our website, you’ll find Bernie to be “actively involved in Walk for Life, Gift of Life, and the public Awareness of organ and tissue donation.”

On May 1st, Bernie was featured in an article by John L. Micek, the Editorial and Opinions Editor for PennLive and The Patriot News.

Do You Remember May Fairs?

flowering tree backed by sunlightToday is May 1st, commonly known as May Day! Historically, the first day of May was reserved for festivals to celebrate the passage of winter into spring. My own memories of May Fairs include pony rides, colorful punch balloons, streamers, and funnel cakes dusted with sugar.

Staging Your Home for Sale

beautiful home office photoMaximizing your profits, minimizing your expenses.

Staging your home for sale will set it apart from the competition. Key elements in staging a room include neutral colors (a fresh coat of paint is always helpful), and furnishing that are adequate but not over the top. If your room is cluttered with too much furniture, place some in storage. Keep pieces that are not overly fancy or loud, and which may distract the buyer from the home’s value.